Raven
2023DESIGNER: Seal Luo

Drawing inspiration from the myths and legends about ravens, this animation portrays raven as our shadow selves. It explores the allure of our own obsessions with the chaotic and unbridled aspects within, an irresistible desire to break free from convention and embrace madness. The chaos and wildness are not confined solely to our inner world; they can manifest externally as well. By juxtaposing real footage of humans with AI-generated Raven imagery, the animation equates the Raven with contemporary phenomena like AI, with its capacity to disrupt and drive humanity to the brink of madness, much like our own shadow selves. However, crazes and chaos come and go. The Raven highlights the mesmerizing and thought-provoking exploration of the eternal dance between chaos and conformity.

Design Concept

In our video, we explore the fusion and integration of these two parts—the human and the Raven (shadow). We combined live-action footage of humans with AI-generated images of ravens. In the final scene, the raven and human are positioned in the same spot, creating a loop that symbolizes the recurring nature of these crazes and the shadow self—an endless cycle of madness and transformation.